We're on a mission to make high-quality match recording accessible to every grassroots football team — no film crew, no expensive gear, just AI and a love for the game.
We believe the beautiful game deserves to be captured at every level — from local parks to Sunday league pitches with muddy boots, dodgy goalposts, and moments of magic. Pitchside AI makes high-quality match footage accessible to grassroots teams everywhere — no film crew, no fancy gear, just smart AI and a passion for football.
We're Phil, Liam, and Jeremy — a team of recent Computer Science graduates and lifelong football fans. Having grown up playing at grassroots level, we know the frustration of watching incredible moments go unrecorded — and we're building a solution to change that.
After watching match after match go undocumented — and Philip's bangers fade into legend — we set out to solve the problem ourselves. Pitchside AI is our answer: an affordable, automated way to record every game, every goal, every nutmeg.
We're actively trialling our prototype with local teams, refining our AI tracking models, and developing affordable hardware tailored to grassroots football. It's early days — but we're moving fast, and we're building with purpose.
We're building something special, and we'd love for you to be part of it. Join our waitlist to get early access and help shape the future of grassroots football.
Join our waitlist to be the first to know when we launch and get early access to Pitchside AI.
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